“Why Most Businesses Are DEAD WRONG
About What Their Prospects Are REALLY
Thinking… And How You Can Legally Steal
The Sales Tactics Used By One Of The Most
Cutthroat Markets In The WORLD To Close
This Grand-Canyon Sized Gap So You Can
Achieve More Control, Sustainability, And
Profits In Your Business!
Opportunity Concepts Marketing
How To Use Opportunity Selling Concepts
To Attract More Committed Customers And Clients
To Your Business Or Practice
Opportunity Concepts Marketing is a 10 DVD, 20 CD course that contains more than 12 hours of the core trainingdirectly from the days of sessions from the original closed-door, $5000-per-head event in Cleveland, OH.
To be clear, this is NOT training about marketing actual businesses or moneymaking opportunities. I showed MANY examples from the opportunity marketand someone who is in this market will benefit from it greatly–but this is much broader than that.
This is about marketing just about ANYTHINGbut certainly information products, courses, seminars, coaching programs, and business services by transforming them so they can be presented with opportunity concepts and language.
You see, my knowledge of opportunity concepts are unrivaled, and I have 40 years under my belt when it comes to these advanced and sophisticated strategies.
And, mind you, this also isnt a business in a box or a course on copywritingor how to write your message in an irresistible fashion.
The MECHANICS of creating irresistible messages such as how to write headlines and writing awesome closes is not covered here.
But the CONCEPTS and strategies about opportunity marketing can easily be cut and pasted into your own business. Thats right, the same strategies, procedures, and approaches I reveal can be applied to sell ANYTHING betterno matter the niche, product, or service!
20 CDs, 10 DVDs, Transcripts And
Exhibits Are Waiting For You To Consume
And Implement So You Can Get An Unfair
Advantage Over Your Competition!
Now I want to make it clear: Opportunity Concepts Marketing isnt like grade school where you have to complete grades 1-12 in order to feel like youve accomplished something.
Just 1 or 2 of the opportunity concepts could be a HUGE game changer to you. Chances are, when your big box containing your Opportunity Concepts Marketing course hits your doorstep, youll immediately find a tip or 2 or thatll allow you to:
- Tweak your product that to reveal in a massive increase in conversions
- Improve your reach in the marketplace allowing you to get more customers
- or start a whole new business that makes more money than the first!
In other words, I discourage you to try to implement every tip, tactic, and strategy youll discover in this 20 hours of training to feel like youre getting somewhere.Thats like drinking from a fire hose and it will leave you pretty DARN frustrated and confused.
You see, I go through many examples and exhibits of opportunity marketing over the span of these 10 DVDs. And one or 2 of them can be immediately applicable to your businessand lead to an immediate return on your investment in this course.
In fact, thats EXACTLY what I recommend. When the whole course arrives at your doorstep and you go through the CDs, DVDs transcripts, and exhibits, just focus on implementing 1 or 2 HUGE opportunity concepts you discover in this training .
Instead of being overwhelmed and not doing anything at alland allowing a competitor to eat your lunch!
Thats just how DARN powerful these concepts are. And if youre just thinking about starting a business, this will give you a head start over other marketers (including your competitors)!
Heres Just SOME Of The Advanced And Sophisticated
Strategies That Could Blow Your Business Wide Open!
- 6 ways you can reframe, retool, redo ANY offer in order to make your product/service more appealing to the masses (Youll be able to almost double or TRIPLE your reach in a very short amount of time!)
- 3 stories you can tell in your pitch to immediately make your pitch more exciting. People LOVE stories and a good story your prospects can relate to will REALLY cut through the junk that your prospect is going through right now.
- What most people REALLY think about their business (HINT: its NOT a labor of love or a passion yet most marketers approach them as if they were enthusiastic about what they do for a living. Big mistake!)
- The one BIG Difference between needs and wants. Ive seen so many clients and student really MUCK this up and it results in a substandard pitch thats easily thrown in the trash can or ignored!
- The worker mentality you have to overcome in your sales message. Its in 95% of your prospects (depending on your market) and its the one DAMN BIG reason why youre getting a piddly response to your sales messages.
- An expose of what people are REALLY going through in their lives and why hardly anyone is as ambitious as you think (This is something I have to correct in my private clients heads when I start working with them).
- The 13 negative influences that affect what most of your prospects believe right at this moment (Understanding this is CRITICAL if you want to create a sale message that hits home).
- 7 things that are going on in your prospects lives that are making them immune to your sales pitches. This has come to light in the face of the Great Recession that took everyone by stormand is causing everyone to be more skeptical than ever.
- The 11 things you have to make your customer believe if youre going to make a sale. Opportunity marketers do this ALL the time, and these 11 beliefs are critical if you are going to mass-market your product or service.
- What people REALLY think of you and other successful businessman (This is something you REALLY have to get over when you create your sales presentationand Ill show you different ways you can diffuse this in your marketing).
- The 6 different types of beliefs most prospects haveand how they tend to stifle a sales pitch. (This stems from upbringing, religion, society, and a myriad of factorsand knowing these are CRITICAL to getting to know your customer better!)
- The #1 thing I focus on in the GKIC No B.S. Newsletter most people will NEVER know. (Nope, its not dispensing killer marketing strategiesand its something you should be implementing in your marketing communications as well).
- The #1 state you need to get your prospect in if you want to sell them. Business opportunity pitches are excellent at this and youll be able to implement the same strategies into your own pitch. (HINT: its the state of suspension of skepticism you MUST get your prospects in!)
- 2 types of stories opportunity marketers use all the time to put their prospects in a state of suspension of skepticism (Even most of my clients dont know this!)
- 2 things you can do to overcome the objection of the time is not right! This will enable your prospect to take action NOWbecause if they dont, theyll never buy.
- How opportunity marketers establish immediate trust with their prospects (Hardly anyone does this outside of the business opportunity niche but youll have a HUGE advantage in your marketplace because people only like to buy from whom they trust!)
- One famous ad that displays ALL the classic elements of a business opportunity pitch (this is something youll want to swipe and deploy for your OWN business!)
- One rather strange way you can use your location as a selling advantage in your market by boosting trust in your prospect. (If you live in a small town, then this is for YOU!)
- The secret of disarming copyand how it shows that youre not a threat to your prospect so they can trust you (The great opportunity marketer Ben Suarez did this ALL the time in his classic pitchesand how you can use it too. Ill even show you examples!)
- The answer to the everlasting objection when it comes to selling opportunity productsor anything that promises great wealth: If this was so great, then why are you selling it and not keeping it for yourself? (Most copywriters REALLY screw this up!)
- The secret of the Blackie story and how it can be applied to any sales pitch (this is a rather advanced lesson you can implement into your copy right now!)
- How to add more reason why in your sales presentations. Most businesspeople do not include this AT ALL in their sales pitchesand its one of the hallmarks of a good business opportunity message (HINT: You simply do NOT want to have your prospect automatically assume why your product or service is good for themyou have to TELL them!)
- The Irresistible Impulse hook and how it could multiply your sales when used. This will wake your prospect upno matter what doldrums they might be in at that moment.
- How to relay to people that youre not an arrogant asshole in your sales message. Most of your prospects will think this of you if you hold some kind of a Guru status in your marketand this small trick will allow people who believe this about you to trust you moreso they can give you money!
- How to use ANALOGIES in your message to make people believe what you want them to (This is an extremely POWERFUL concept you can be using right now in your sales materials!)
- The #1 secret to backtracking your prospect to when they had their original dream of success and fortune in their business. This is the secret to snapping them out of the FUNK theyre in so theyll be more receptive to your sales message.
- The secret of personal storyand why you should ALWAYS tell yours as many time as possible. I give you the 3 critical elements of a personal story you can start using right away.
- And A Whole LOT More!
Course preview and screenshots
Contains: Videos, Audios, PDF´s